From passion project to thriving venture: ISB Alums Dhimant & Anuradha on building The Better India

“ISB was the key milestone because that’s what brought us together and led to The Better India,” say Dhimant Parekh and Anuradha Kedia from ISB’s PGP Class of 2007 and the co-founders of The Better India, as we feature them in this episode of Impact Chronicles, presented by ISB Alumni.

Guided by their core purpose and value, Dhimant and Anuradha are driving significant impact and social change through their venture The Better India. Reflecting on their ISB journey, they share how the campus learnings have been invaluable in helping them shape not just this venture but also their thinking in terms of how to build sustainable businesses.

They are in conversation with D N V Kumara Guru, Senior Director, Alumni Engagement, Advancement and External Relations at ISB.