The quirky little grocery chain with California roots and German ownership has a lot to teach all of us about choice architecture, efficiency, frugality, collaboration, and team spirit.

• SOURCES:
  • Kirk DesErmia, facilities manager in Seward, Alaska.
  • Mark Gardiner, journalist and author.
  • Sheena Iyengar, professor of business at Columbia Business School.
  • Michael Roberto, professor of management at Bryant University.

• RESOURCES:
  • “Trader Joe’s,” David Ager and Michael Roberto (Harvard Business School Case, 2014).
  • “What Brands Are Actually Behind Trader Joe’s Snacks?,” Vince Dixon (Eater, 2017).
  • Build a Brand Like Trader Joe’s by Mark Gardiner (2012).
  • “When Choice is Demotivating: Can One Desire Too Much of a Good Thing?,” Sheena Iyengar and Mark Lepper (Journal of Personality and Social Psychology, 2000).
  • Unlocking Creativity, by Michael Roberto (2019).

• EXTRAS:
  • “How Can This Possibly Be True?,” by Freakonomics Radio (2016).
  • “How to Save $1 Billion Without Even Trying,” by Freakonomics Radio (2016).

Nearly everything that politicians say about taxes is at least half a lie. They are also dishonest when it comes to the national debt. Stephen Dubner finds one of the few people in Washington who is willing to tell the truth — and it’s even worse than you think.

• SOURCES:
  • Jessica Riedl, senior fellow in budget, tax, and economic policy at the Manhattan Institute.

• RESOURCES:
  • "The House Wants to Pass Trump’s Agenda in One Big Bill. Here’s What’s in It." by Margot Sanger-Katz and Alicia Parlapiano (New York Times, 2025).
  • "Correcting the Top 10 Tax Myths," by Jessica Riedl (Manhattan Institute, 2024).
  • "Spending, Taxes, and Deficits: A Book of Charts," by Jessica Riedl (Manhattan Institute, 2024).
  • "Why Did Americans Stop Caring About the National Debt?" by Jessica Riedl (Reason, 2024).
  • "A Comprehensive Federal Budget Plan to Avert a Debt Crisis," by Jessica Riedl (Manhattan Institute, 2024).
  • "When Does Federal Debt Reach Unsustainable Levels?" by Jagadeesh Gokhale, Kent Smetters, and Mariko Paulson (The Wharton School of Business, 2023).
  • "The Limits of Taxing the Rich," by Jessica Riedl (Manhattan Institute, 2023).

• EXTRAS:
  • "Farewell to a Generational Talent," by Freakonomics Radio (2024).

Lina Khan, the youngest F.T.C. chair in history, reset U.S. antitrust policy by thwarting mega-mergers and other monopolistic behavior. This earned her enemies in some places, and big fans in others — including the Trump administration. Stephen Dubner speaks with Khan about her tactics, her track record, and her future.

• SOURCES:
  • Lina Khan, former commissioner of the Federal Trade Commission and professor of law at Columbia Law School.

• RESOURCES:
  • "Merger Guidelines" (U.S. Department of Justice and the Federal Trade Commission, 2023).
  • "The Rise of Market Power and the Macroeconomic Implications," by Jan De Loecker, Jan Eeckhout, and Gabriel Unger (National Bureau of Economic Research, 2019).
  • "US Antitrust Law and Policy in Historical Perspective," by Laura Phillips Sawyer (Harvard Business School, 2019).
  • The Curse of Bigness: Antitrust in the New Gilded Age, by Tim Wu (2018).
  • "Amazon’s Antitrust Paradox," by Lina Khan (Yale Law Journal, 2017).
  • "A Tempest In a Coffee Shop," by Tanya Mohn (New York Times, 2004).

• EXTRAS:
  • "The Economics of Eyeglasses," by Freakonomics Radio (2024).
  • "Should You Trust Private Equity to Take Care of Your Dog?" by Freakonomics Radio (2023).
  • "Are Private Equity Firms Plundering the U.S. Economy?" by Freakonomics Radio (2023).
  • "Is the U.S. Really Less Corrupt Than China — and How About Russia? (Update)" by Freakonomics Radio (2022).