Fizzing with Success: Coca-Cola's 'Share a Coke' Campaign

This episodes of The Woke Marketer delves into the captivating narrative of one of the most impactful marketing endeavours in recent history.

Unveiling the genius behind Coca-Cola's iconic campaign, let's explore how the simple act of personalizing Coke bottles transformed into a global sensation.

Discover the strategic insights, creative brilliance, and cultural resonance that propelled "Share a Coke" from a marketing strategy to a cultural phenomenon, reshaping the beverage industry along the way.

Written and hosted by Finley Miles

Narrated by Brady Winds

Produced by Social Beatles