In this episode of the Streaking Podcast, Jeffery and Jami dive into what they’re calling The Clorox Effect—the surprising science behind why cleaning the toilet might actually feel better than playing a video game or petting a puppy. They explore the neuroscience of task completion, the Zeigarnik Effect, and why your brain loves a good checkmark. From streaks that keep your inbox under control to sticky-note walls that track daily wins, this episode is packed with relatable laughs, eye-opening insights, and practical ways to find joy and momentum in the everyday mess of life.

00:00 – Welcome to the Clorox Effect
Jeffery and Jami introduce the surprising idea that cleaning might be more satisfying than leisure—and they’re not selling cleaning products.

02:15 – The Science Behind the Scrub
The Clorox study: EEGs, dopamine, and why scrubbing toilets beats petting puppies (for some people).

04:35 – The Zeigarnik Effect Explained
Why your brain clings to unfinished tasks—and how servers in a café inspired a psychological breakthrough.

06:58 – The Trash Can Parable
A parenting moment reveals how we notice what’s not done more than what is—and what that says about memory and motivation.

09:22 – Why Checking the Box Feels So Good
The dopamine hit of completion, and how streaking transforms task lists into sources of joy.

11:50 – Sticky Notes, Cork Boards, and Visual Wins
Jami’s real-life Post-it wall—and how moving a note from “to-do” to “ta-da” boosts motivation.

14:12 – Redefining ‘Just Checking the Box’
Why we should embrace, not shame, the satisfaction of small daily wins.

16:41 – The 10-Email Inbox Streak
Jeffery shares his 9-year streak of inbox management and why it’s one of his most satisfying routines.

19:02 – Jami vs. the Email Monster
Jami opens up about her email anxiety, FOMO, and how ChatGPT helped her build a life-changing system.

21:22 – From Overwhelm to Order
Practical email folder systems that calm the mind and make action easier—and fun.

23:41 – Finding Peace in Process
Apollo 13, moving houses, and the truth about embracing life’s repeating messes.

26:04 – Visual Progress for Character Growth
How streaking gives shape and recognition to invisible wins like patience, kindness, and presence.

28:18 – Morning People, Bed Making, and Mutual Grace
A lighthearted discussion on streaks, marriage, and why it’s okay to check the box—even if it’s on the bed.

30:40 – Final Thoughts: You Did It
How to savor the satisfaction of done, track your progress, and start your own streak in the MyStreaks app.

Live an intentional life with MyStreaks. MyStreaks is the social media app for intentional self-improvement. Download MyStreaks and start your own streaks also invite your friends to follow and celebrate your progress! You can learn more about MyStreaks by buying the book at Amazon, Barnes and Noble, or Indie Books.

Keep Streakin’