Employee Engagement Inside PR: What the Research Reveals

Employee engagement is evolving — and the old assumptions no longer hold. Today, workers want more than a paycheck. They want growth, flexibility, and to feel like their voices matter. In this episode, we unpack surprising new research on what really drives engagement, retention, and belonging inside organizations. Olivia Fajardo joins us to explain why internal communications has become mission critical — and how companies can move from simply talking to truly connecting. If you care about building teams that stay and thrive, this conversation is for you.

Listen For

4:14 PR: As Stressful as Firefighting

5:05 Why Communicators Feel More Purpose

6:34 Career Stagnation: The Hidden Threat

9:27 The Hybrid Challenge for Internal Comms

12:05 The Listening-Action Gap

12:10 Olivia’s Strategies to Build Trust and Accountability

20:05 Answer to Last Episode’s Question from Guest Helena Humphrey

Guest: Oliva Fajardo, Director of Research, Institute for Public Relations

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Link to IPR Study Employee Engagement in the Communications Industry

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