E36: The Secret to Legacy-Building in the Packaging Industry with Ben Hertzman

How does a decades-old family business adapt and survive despite modern challenges?

Join Adam Hill as he chats with Ben Hertzman, president of Progress Luv2Pak, about the company's rich history, the transition between generations, and their innovative steps in domestic manufacturing and sustainability.

From his Procter & Gamble days to launching Gather Packaging, Ben reveals how sustainability is reshaping the packaging world. Whether you're a business leader or an eco-conscious consumer, this episode offers valuable lessons on embracing change while honoring the past.

Tune in to learn how to lead with purpose and vision!

0:00 Introduction

5:07 Transitioning from P&G to family business

10:56 Balancing tradition and evolution in business

16:06 Persistence in landing a job at P&G

21:26 The importance of packaging in customer experience

27:31 Adapting to changing customer demands

32:16 Packaging's role in brand messaging

37:59 Challenges of becoming company president

43:12 Investing in domestic manufacturing capabilities

48:29 Pioneering sustainability in the packaging industry

51:24 Thoughts on next generation succession planning

Resources Mentioned:

🌐 Ben Hertzman LinkedIn: https://linkedin.com/in/benhertzman

🌐 Progress Luv2Pak: https://www.progressluv2pak.com

🌐 Gather Packaging: https://www.gatherpackaging.com

Email: [e-mail]

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LinkedIn: https://www.linkedin.com/in/adamchill