• Create an Attractive Lead Magnet (Ch 3. Build Your Audience)

  • Apr 11 2025
  • Duración: 12 m
  • Podcast

Create an Attractive Lead Magnet (Ch 3. Build Your Audience)

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    Crafting Irresistible Lead Magnets: The Dirty Dozen Ideas

    Want a copy of the book? Go to: PlatformGrowthBooks.com

    In this episode of the Market Year Message Show, host Jonathan Milligan introduces Chapter 3 from his book 'Build Your Audience,' focusing on the importance of creating attractive lead magnets. Jonathan shares 12 innovative ideas, dubbed 'The Dirty Dozen,' that can help bloggers, coaches, and entrepreneurs grow their email lists effectively. He emphasizes simplicity, value, and catering to different learning styles while creating lead magnets. The episode also includes practical steps for listeners to create their own lead magnets, transforming theory into actionable practice.

    00:00 Welcome to the Market Year Message Show
    00:31 Introduction to Lead Magnets
    01:24 The Trojan Horse Analogy
    03:04 Common Lead Magnet Pitfalls
    04:25 Crafting Effective Lead Magnets
    05:15 The Dirty Dozen: 12 Lead Magnet Ideas
    09:57 Creating Your Own Lead Magnet
    11:25 Key Takeaways and Final Thoughts
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