• Ch 20. Deciding Your Next Move

  • Mar 14 2025
  • Duración: 13 m
  • Podcast

Ch 20. Deciding Your Next Move

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    Decide Your Next Move: Embrace Feedback and Optimize Your Offer

    In this episode of 'Market Your Message Show,' host Jonathan Milligan delves into Chapter 20 of his book 'Validate Your Offer.' He explores the essential steps to take after launching your validation offer, emphasizing the importance of using feedback to refine and improve. The episode highlights the concept of learning from failed attempts, much like Thomas Edison, and offers four potential paths for deciding your next move: repeating a successful offer, changing the topic while keeping the format, expanding a winning topic, or experimenting with a new concept. Tune in for actionable insights to transform your idea into a successful business strategy.

    00:00 Welcome to the Market Show
    00:11 Introduction to 'Validate Your Offer'
    01:12 Chapter 20: Deciding Your Next Move
    02:53 Embracing Feedback and Moving Forward
    04:37 Exploring Four Potential Game Plans
    07:51 Bonus Move: Mapping Out a Profit Calendar
    08:52 Brainstorming Your Next Move
    12:20 Key Takeaways and Final Thoughts
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