Women are not just shaping the future of tech—they are the heart of it.

In this tenth capsule of our Brilliantly Branded Podcast mini-series, we welcome Loubna Azghoud, Députée MR aux Parlements bruxellois and long-time women in tech activist.

From being a serial impact entrepreneur to stepping into politics, Loubna has always been driven by the mission of bringing more women into the tech world—not just for representation, but because women bring impact, innovation, and solutions to society.

At the Women in Tech Europe Awards, Loubna spoke about why we are living through the fifth industrial revolution—a time of massive digital transformation where women must take part in shaping the future.

She also shared a heartfelt message for Ayumi Moore Aoki, Founder & CEO of Women in Tech Global, recognising her tireless work in bringing women together from all over the world to drive change in tech.

We discuss:

• Why women must be part of digital transformation and the future of tech.
• The power of female founders and how they create impact beyond profit.
• The importance of sorority, mentorship, and leading by example for younger generations.

🔑 Key Takeaways:

1. Women in tech bring solutions, not just innovation.
2. Female founders use technology as a tool for impact.
3. More visibility, mentorship, and support will create lasting change.

👉 Tune in to hear Loubna’s powerful message on why women belong at the forefront of tech—and her words of gratitude for Ayumi Moore Aoki.

Women in leadership face unique challenges—but what sets successful leaders apart?

According to Karin Bastin, it’s all about building strong allies, staying true to your values, and leading with both confidence and connection.

In this episode, we discuss:
-Why women who uplift each other thrive—and create space for future leaders
-How to align your company’s culture with your core values
-Why leadership is about designing your career with intention, not by default

Karin’s insights remind us that leadership isn’t about proving yourself—it’s about being yourself.

If you’ve ever felt the pressure to balance strength and authenticity, this episode is for you!

Listen now and start leading with purpose!

How can education be the key to getting more women into tech?

In this ninth capsule of our Brilliantly Branded Podcast mini-series, we’re featuring Anna Bass, founder of Edviatec, a platform dedicated to guiding students through higher education opportunities across Europe. Anna is a strong believer that equal access to education is the foundation for women entering STEAM careers.

At the Women in Tech Europe Awards, she was deeply inspired by the stories of women breaking barriers in tech, realising that if they could do it, so could she. In this episode, we explore how education, representation, and access to opportunities can change the future for women in STEAM.

We discuss:

• Why education is the foundation for more women in tech.
• The impact of representation—seeing women succeed fuels motivation.
• The power of family influence—from rockets to medicine, how strong role models shape careers.

🔑 Key Takeaways:

1. Equal education access is critical—it levels the playing field for women in STEAM.
2. Inspiration creates action—when women see others succeed, they believe they can too.
3. Representation starts at home—powerful female role models can spark lifelong ambition.

👉 Tune in to hear Anna’s insights on why education is the most powerful tool for empowering women in STEAM!

What happens when men become true allies in empowering women in tech?

In this eighth capsule of our Brilliantly Branded Podcast mini-series, we’re featuring Jan Demey, Managing Director and CEO of a global healthcare consulting group.

As the first male guest on Capsules, Jan shares his unique perspective on why more women belong in tech and leadership—and how men can play a crucial role in breaking down barriers.

At the Women in Tech Europe Awards, Jan was deeply inspired by the perseverance and mission-driven mindset of the women in the room. He also reflected on how leadership in business should mirror the values we hold in our personal lives—how we treat our mothers, daughters, and wives should align with how we lead female colleagues in the workplace.

We discuss:

• Why 80% of his team is made up of women—and what makes them thrive in leadership.
• How technology and healthcare are deeply connected and why diversity in tech matters.
• The role men can play in empowering more women to enter and grow in STEAM careers.
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🔑 Key Takeaways:

1. True empowerment means recognizing strengths, not creating division between men and women.
2. Leadership starts with respect—at home and in business.
3. Change is difficult, but it must be embraced to build a more inclusive future.

👉 Tune in to hear Jan’s take on how we can create real, lasting change for women in tech!

How do you build a personal brand that truly stands out?

In this episode of theBrilliantly Branded Podcast, I sit down withGeorgina Matamoros, an inspiring entrepreneur, author, and leader who proves that where you come from does not define where you can go.

From growing up in a rural village in Catalonia to foundingEt Voila, a global marketing agency, Georgina has built an incredible career by believing in others as much as in herself. She shares how storytelling shapes branding, how she turned challenges into stepping stones, and whywomen supporting women is the key to lasting success.

✨Takeaways from this episode:

• How to craft an authentic personal brand 💡
• The power ofbelieving in others to succeed 🔥
• Overcoming challenges as a young female entrepreneur 🚀
• The importance ofcommunity and leadership in personal growth 💬

If you’re looking for inspiration to step into your power and elevate your brand, this episode is for you!

🔔 Don’t forget to subscribe and leave a comment with your biggest takeaway!

🎧 Listen now on Spotify, YouTube, and Apple Podcasts.

How can we stop questioning women’s place in tech and start empowering them instead?

In this seventh capsule of our Brilliantly Branded Podcast mini-series, we’re happy to feature Alexandrea Swanson, Managing Director of #SheTransformsIT. Alexandrea is on a mission to increase the number of women in STEM—not just at an early age but also throughout their careers, ensuring they stay in tech and grow into leadership roles.

At the Women in Tech Europe Awards, she shared her perspective on tackling the leaky pipeline issue in STEM and the power of global sisterhood in driving change.

We discuss:

• Why we need to stop asking women if they’re sure about pursuing tech.
• The importance of keeping women engaged in STEM beyond university.
• How communities like Women in Tech Global, Women in Tech Luxembourg, and Women in Tech Belgium are creating impact.

Alexandrea’s biggest inspiration? Her mother—a woman in tech who never questioned whether she belonged in the field. 💡

🔑 Key Takeaways:

1. Encouragement is more powerful than doubt—stop questioning, start supporting.
2. Retaining women in STEM is just as important as getting them in.
3. A strong global network can create real change for women in tech.

👉 Tune in to hear Alexandrea’s insights on transforming the future of women in tech!

Flourish Financially: Transforming Mindset, Wealth, and Confidence

Meet Dr. Sophie Jablonski and Minna Schmidt, the co-founders of Flourish Financially. These two inspiring women have made it their mission to help midlife women take control of their financial well-being by combining financial coaching with positive psychology.

Here’s what you’ll learn in this episode:

• 💡 How to reframe your mindset to achieve financial freedom.
• 🌱 Why small, consistent steps are the key to building wealth.
• 💪 How addressing the gender wealth gap can transform lives and communities.
• ✨ Insights into their Financial Flourishing Scale and how it helps women understand their financial health.
• 🌟 Practical advice on how to start managing finances, no matter where you’re starting from.

Whether you’re feeling stuck or simply looking for inspiration to take control of your finances, Sophie and Minna offer a relatable, empowering perspective that will leave you ready to take action.

Key Takeaways:

1. Mindset and financial health go hand in hand.
2. It’s never too late to start working toward financial security.
3. Consistency is the secret to building sustainable wealth.

🎯 This episode is packed with value, practical advice, and inspiration for anyone ready to take charge of their financial future.

👉 Get in contact with them at: www.flourishfinancially.org
👉 Share it with a friend who’s ready to feel empowered about their finances.
👉 Follow us for more inspiring content and practical tips!

In this episode of The Brilliantly Branded Podcast, I tackle one of the biggest challenges in personal branding: shaping how others perceive you. If you’ve ever felt unsure about what people really think about you, it’s time to take control of your narrative.

📌 Key Topics Covered: Why clarity is the foundation of a successful personal brand. How to create a communication plan that aligns with your values. Practical tools to ensure your message is intentional and impactful.

✨ Key Takeaways:
1️⃣ Don’t leave your personal brand up to chance—be deliberate in your messaging.
2️⃣ Use clarity as a tool to guide how others perceive you.
3️⃣ Take the first step toward shaping your narrative by identifying what you want others to associate with your name.

💡 Your brand is your voice—how do you want it to sound?
👉 Watch the full episode to discover practical strategies and tools to own your personal brand. Let me know in the comments what resonated most with you!