• Beyond The Boards - A Digital Billboard Podcast

  • De: Patrick Brennan
  • Podcast

Beyond The Boards - A Digital Billboard Podcast

De: Patrick Brennan
  • Resumen

  • Go beyond the boards and into the world of digital OOH advertising with Beyond The Boards, an illuminating podcast exploring the rapidly evolving DOOH industry.

    Join your host, Patrick Brennan, as he gets inside perspectives from the visionaries, creatives, strategists, and analysts who are propelling DOOH forward. Learn about the latest technologies and creative approaches fueling captivating digital billboard and transit media campaigns. Gain valuable insights into measurement, planning, buying, and more from the experts driving momentum in this exciting space.

    Whether you are an advertiser, agency professional, media owner, or just fascinated by the interplay between digital signage and human behavior, Beyond The Boards pulls back the curtain on the inner workings of DOOH. Tune in as we deliver an entertaining, educational look at the past, present, and future of a medium that’s impossible to ignore.

    Produced & Edited by Patrick Brennan and Haley Birt

    Patrick Brennan 2023
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Episodios
  • The Digital Marketing Playbook: Insights from N-Compass TV's Mark Ciccone
    Oct 14 2024

    Join us for an enlightening conversation with Mark Ciccone, Digital Marketing Sales Executive at N-Compass TV. With over a decade of experience in various roles within the company, Mark shares his unique perspective on the evolution of digital marketing in the DOOH industry. In this episode, we dive into effective strategies for selling digital marketing services, explore the changing landscape of client needs, and uncover valuable insights for both dealers and marketing professionals alike.

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    23 m
  • Developing Your Success: The N-Compass TV Client Services Team on Business Development
    Jul 15 2024

    In this illuminating episode of Beyond the Boards, we dive deep into the world of dealer development with the N-Compass TV Client Services team. Our expert panel breaks down the journey of N-Compass TV dealers from day one to long-term success, sharing invaluable insights and strategies along the way.

    Listen in as we explore the comprehensive onboarding process, discuss techniques for effective lead prospecting, and uncover the secrets to building lasting client relationships. The team reveals their playbook for helping dealers overcome common objections, close deals, and expand their service offerings over time.

    Whether you're a new N-Compass TV dealer looking to kickstart your business or a seasoned partner aiming to scale your operations, this episode is packed with actionable advice and insider knowledge. From setting realistic goals to adapting to industry changes, our Client Services team leaves no stone unturned in their mission to foster dealer success.

    Join us for an essential conversation on dealer development that promises to equip you with the tools and strategies needed to thrive in the dynamic world of digital billboard and marketing services.

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    38 m
  • Branding Buzz: High-Energy Brand Development Tips with Haley Birt
    Jun 15 2024

    How do you transform a business concept into a fully realized brand? In this episode of "Beyond The Boards," Haley Birt takes us through the essentials of branding, from initial concept to complete identity. Learn about the importance of understanding your target audience, developing a brand strategy, and maintaining brand consistency. Haley's insights will help you build a strong, authentic brand that connects with your customers.

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    35 m

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