This podcast urges the International Business research community to adopt generative AI thoughtfully, setting initial guidelines to ensure responsible use. It highlights GenAI's disruptive potential, key risks like bias and misinformation, and calls for transparency and stronger Open Science practices to protect research integrity.

Citation: Delios, A., Tung, R.L. & van Witteloostuijn, A. 2025 How to intelligently embrace generative AI: the first guardrails for the use of GenAI in IB research. Journal of International Business Studies 56, 451–460. https://doi.org/10.1057/s41267-024-00736-0

This podcast introduces the growing phenomenon of global virtual work, which has become more prevalent due to digitalization and recent global disruptions like the COVID-19 pandemic. It categorizes existing research into three main areas: global virtual teams, distributed work, and the role of digital technologies, and proposes a framework that outlines how these elements interact to create value. The podcast highlights the need for further research on various aspects of global virtual work, particularly focusing on people, technology, context, and time to better understand its implications for organizations and workers.

Citation: Froese, F.J., Blay, T., Gibson, C.B., Shaffer, M.A. & Benitz, J. 2025. Global virtual work: a review, integrative framework, and future research opportunities. Journal of International Business Studies. https://doi.org/10.1057/s41267-025-00775-1

This podcast explores how the concept of "foreignness" impacts the performance of Hollywood movies in China, revealing that a moderate level of foreignness in movie posters leads to better box office sales. Using advanced analysis techniques, the podcast shows that while poster foreignness significantly influences audience appeal, the same is not true for movie synopses. Ultimately, managing foreignness effectively can enhance a film's success in international markets.

Citation: Gu, Q.C., Wang, Y. & Zhang, J. 2025. Foreignness as a double-edged sword for internationalizing cultural goods: deep learning–based semiotic analysis of Hollywood movies in China. Journal of International Business Studies.