#003 - What's The BIGGEST Mistakes in Custom Merch! 💥 🛍️

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In this episode of Promotion Playbook, host Pascal Wieder shares essential advice on how to effectively use promotional products to elevate your brand. He emphasizes the importance of quality over cost, warning that rushing to find the cheapest merchandise can ultimately harm your brand's image. Pascal discusses common mistakes brands make when selecting promo products and offers insights on how to avoid these pitfalls. Listeners will learn about the value of investing in well-designed merchandise and how to incorporate promotional products into their marketing strategy for maximum impact.

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Timestamps:

00:00:00 - Introduction

00:01:01 - The Cost of Cheap Merchandise

00:02:27 - Investing in Quality Over Quantity

00:03:50 - Creating Exciting Merchandise

00:05:58 - Understanding Your Brand and Audience

00:07:14 - Transparent Pricing and Budgeting

00:09:11 - The Importance of Bulk Orders

00:10:37 - Choosing the Right Products

00:12:25 - Planning Ahead for Custom Merch

00:14:33 - Integrating Merchandise into Marketing Strategy

00:15:48 - Conclusion and Final Thoughts