
Your Management Sucks
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Narrado por:
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Alan Sklar
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De:
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Mark Stevens
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Everyone manages someone or something: your own life and career, an administrative assistant, hundreds or thousands of people. How well or poorly you manage has a profound impact on your personal success. Mark Stevens makes the compelling point that, at any given time, everyone's management sucks. It can, however, be improved and rethought so you can move away from patterns and habits that you can easily fall victim to. Start by declaring constructive war on yourself. Look in the mirror and identify those invisible traps and barriers. Then leave the land of business-as-usual with the seven point plan Stevens has used to build both his own extraordinary career and his marketing and strategy consulting firm. You'll soon find that you're in the fast lane, easily outpacing your passive peers who rarely, if ever, challenge the how and why of what they do.
©2006 Mark Stevens (P)2006 Tantor Media, Inc.Reseñas de la Crítica
"[Stevens'] blunt truthfulness is welcome in a world of management euphemisms." (Publishers Weekly)
A good kick in the Ass
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The narrator does a great job of conveying this attitude which may not be agreeable to the sensitive or easy offended listener. But if that's you, then you're probably not marketing anyways.
I listened to this book several times, then bought 5 physical copies to go through with some of my clients. The book offers great advise and even provides some of Mark Steven's real world marketing plans (which is why I bought the physical copies).
Outstanding book on marketing.
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I love it
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This book should have been released in 1970 when these attitudes prevailed - in the age of the Blackberry, etc - this is at best an example of abstract thinking.
Old school - in your face management
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