
When Buyers Say No
Essential Strategies for Keeping a Sale Moving Forward
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Narrado por:
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Pete Larkin
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De:
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Tom Hopkins
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Ben Katt
Acerca de esta escucha
This is a complete and practical guide which highlights the authors' new strategic approaches to selling when the buyer initially declines or is resistant on a sales opportunity. Hopkins and Katt explain that most sales reps take a traditional linear approach to selling, but that the trick in closing is in taking a more creative and circular approach. That's the key.
It all starts with how the buyer initially says, "No." Too many sales reps don't pay close attention as to how that's presented. Hopkins and Katt point out that "no" may suggest all sorts of other options - avenues that can eventually lead to the buyer actually saying yes.
The authors introduce a novel concept called the Circle of Persuasion which offers sales reps a new approach in this potentially tricky process. Along the way, When Buyers Say No details prescriptive steps and even sample dialogues that will instruct and guide sales professionals on how to best cultivate buyer-seller relationships.
There's particular emphasis on how to establish the kind of rapport that ultimately leads to a successful close.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.
©2014 Tom Hopkins, Ben Katt (P)2014 Hachette AudioLos oyentes también disfrutaron...
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Not confident with your negotiating skills? This book will cure you! A must-have for any small business owner, The Pocket Small Business Owner’s Guide to Negotiating is full of helpful tips and strategies for getting what you want without alienating your clients and suppliers. You will learn to analyze your wants, needs, advantages, and disadvantages going in, maintain your resolve, and see the negotiation through to a successful end. Topics include position bargaining, contracts, purchases, conflict resolution, and more.
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Great book
- De Rashay Austin en 12-18-22
De: Richard Weisgrau
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The Lost Art of Closing
- Winning the Ten Commitments That Drive Sales
- De: Anthony Iannarino
- Narrado por: Anthony Iannarino
- Duración: 5 h y 9 m
- Versión completa
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Anthony Iannarino has a different approach to closing geared to the new technological and social realities of our time. In The Lost Art of Closing, he proves that the final commitment can actually be one of the easiest parts of the sales process - if you've set it up properly with other commitments that have to happen long before the close. The key is to lead customers through a series of necessary steps designed to prevent a purchase stall.
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gems buried in fluff
- De Andrey Norin en 04-13-18
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Authenticity: The Head, Heart, and Soul of Selling
- De: Ron Willingham
- Narrado por: Ron Willingham
- Duración: 7 h y 16 m
- Versión resumida
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Emotional factors are powerful contributors to sales success. In this audiobook, you will go beyond the what to the how and why, and learn whole-being selling - selling that utilizes the head, heart, and soul and brings mental, emotional, and spiritual forces together. Sales expert Ron Willingham shares new discoveries about the deeper causes of sales success or failure, and offers a step-by-step guide.
De: Ron Willingham
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Well Said!
- Presentations and Conversations that Get Results
- De: Darlene Price
- Narrado por: Darlene Price
- Duración: 9 h y 23 m
- Versión completa
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Whether you're making a formal presentation, wooing a client, closing a sale, or proposing an idea, persuasive communication can make the difference between success and failure. Well Said! shows listeners how to put themselves in their audience's shoes and tailor their message to the needs of decision makers. It reveals simple but powerful techniques anyone can use to prioritize, organize, and economize their words so that their communications are concise, clear, and - most importantly - convincing.
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I'd choose the audio over the printed book
- De S. D. Schwaitzberg en 11-24-19
De: Darlene Price
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Go-Givers Sell More
- De: Bob Burg, John Mann
- Narrado por: Bob Burg, John Mann
- Duración: 3 h y 47 m
- Versión completa
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Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer.
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Do you really not know that you give to get?
- De Sandy en 09-23-10
De: Bob Burg, y otros
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What Do You Really Want for Your Children?
- De: Dr. Wayne W. Dyer
- Narrado por: Dr. Wayne W. Dyer
- Duración: 4 h y 12 m
- Versión completa
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Questioning thousands of parents and educators, Dr. Wayne Dyer learned firsthand what people really want for their children. They don't particularly want their kids to go to fancy schools, acquire riches, or live "the good life". They do want them to have personal integrity and high self-esteem, and to grow up with love and peace in their hearts. Children raised the Wayne Dyer way feel useful and needed. They are inner- rather than outer-directed. They live a stress-free life naturally, without resorting to drugs.
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Deaply helpful
- De Dominique en 04-28-15
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High Trust Selling
- Make More Money in Less Time with Less Stress
- De: Todd Duncan
- Narrado por: Todd Duncan
- Duración: 3 h y 57 m
- Versión completa
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A Wall Street Journal best seller! There is a major difference between being a salesperson in business and being in business as a salesperson. Being successful in sales has a lot to do with what's on the inside of a person, and the person's ability to establish and foster loyal relationships.
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The Core Foundation For Sales Success
- De Joe en 01-28-05
De: Todd Duncan
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The Only Sales Guide You'll Ever Need
- De: Anthony Iannarino
- Narrado por: Anthony Iannarino
- Duración: 5 h y 54 m
- Versión completa
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General
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Anthony Iannarino never set out to become a salesman. He fell into his profession by accident, and now has turned his focus to a question that's been debated for at least a century: Why are a small number of salespeople in any field hugely successful, while the rest are stuck with mediocre results at best? Since then, and for over 25 years, he has read hundreds of books, tested countless strategies, and interviewed dozens of the best salespeople to figure out what sets the extraordinary ones apart from the rest.
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Great read
- De Helpful Review en 10-12-17
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Bargaining for Advantage
- Negotiation Strategies for Reasonable People: 2nd Edition
- De: G. Richard Shell
- Narrado por: Sean Pratt
- Duración: 11 h y 10 m
- Versión completa
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As director of the renowned Wharton Executive Negotiation Workshop, Professor G. Richard Shell has taught thousands of business leaders, administrators, and other professionals how to survive and thrive in the sometimes rough-and-tumble world of negotiation. His systematic, step-by-step approach comes to life in this book, which is available in over ten foreign editions and combines lively storytelling, proven tactics, and reliable insights gleaned from the latest negotiation research.
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Loaded with practical strategies, real scenarios
- De Tiasdolls en 10-10-17
De: G. Richard Shell
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Ditch the Pitch
- De: Steve Yastrow
- Narrado por: Steve Yastrow
- Duración: 3 h y 41 m
- Versión completa
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In today's world, customers don't want to hear sales pitches, but many salespeople still rely on them. In this breakthrough audiobook, Steve Yastrow, founder of a successful business strategy consulting firm, asks us to throw out everything we've been taught about pitching to customers. His advice: "Tear up your sales pitch and instead improvise persuasive conversations."
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A bad strawman pitch on why pitching doesn't work
- De Jeff Gibbard en 01-09-21
De: Steve Yastrow
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Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- De: Jill Konrath
- Narrado por: Jill Konrath
- Duración: 6 h y 15 m
- Versión completa
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Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
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OK sales book with some good take aways
- De Glenn en 05-22-11
De: Jill Konrath
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How to Master the Art of Selling
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You're in sales. Whether you call it persuasion or sharing, it all boils down to the same thing: Your aim is to get other people to accept you, your product, or your idea. Within this audiobook are hundreds of ideas and essential sales phrases for doing just that. Tom Hopkins is unique in that he won't teach you any strategy that he hasn't proven to work successfully in real-life selling situations.
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WHAT TO DO, HOW TO DO IT AND WHY TO DO IT
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How often do you find yourself feeling unsuccessful getting your point across? Did you know that up to 98 percent of your success in life depends on your success in conversations? With this twelve-session audio and workbook program, you will learn the basic persuasion skills needed to help others achieve more in their lives, sell your values to your children, and move products.
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Great review of the Art of Selling
- De Elena Merchand en 04-25-15
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Becoming a Sales Pro: The Best of Tom Hopkins
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You want to be in the top percentage of income-earners in your company. In order to do that, you need to learn what the top pros know and how they work. Master sales trainer Tom Hopkins has been building sales champions for years. Learn how to handle normal sales stress factors, how to communicate better with your clients, overcome objections, and close more sales by using the right words and phrases. This nine-part audio series can help you learn and utilize the skills necessary to push yourself and others to the top of the business ladder.
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From 0 to Champion in 21 days
- De Connie en 04-29-11
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Low Profile Selling
- De: Tom Hopkins
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- Duración: 4 h y 19 m
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Today’s customers are better educated and more sophisticated than ever before. To keep a competitive edge in the market, salespeople have learned that a "low profile selling" style and exceptional service are what gets prospects' attention. However, it's Tom's techniques that will eventually turn those prospects into clients.
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low profile success
- De Rodney Quist en 03-12-20
De: Tom Hopkins
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16 Power Closes
- How to Hear More of the Sweet Sound of "YES"
- De: Tom Hopkins
- Narrado por: Virtual Voice
- Duración: 2 h y 15 m
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ATTENTION SALES REPS: What's that beautiful sound you hear? Is it the babbling of a clear, cold brook? Is it the laughter of an innocent child? Is it the tender refrain of a meadowlark? No! It's the sweet sound of "YES" - the sweetest sound in sales! Learn how to smoothly create an abundance of closing opportunities and get more Yesses than ever before. The hallmark of every master closer is knowing several ways to close deals. Now you can know just when to act, when to hold back, and exactly when to close. Learning this one simple approach means you'll be able to close more sales in less ...
De: Tom Hopkins
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How to Master the Art of Selling Anything Program
- De: Tom Hopkins
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- Duración: 10 h y 27 m
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Whether you're in sales, interact with people on a regular basis in your profession, or you just want to be more persuasive, the single most important thing you can do is to learn how to sell. Imagine knowing the words, techniques, closes, and tactics of the top 5% of salespeople in America. If you had this insight, you could radically change your life, explode your income, and live the life of your dreams...and there’s no one more qualified to teach you those skills than Tom Hopkins, the builder of sales champions.
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The Book did not read to the end!
- De Felix en 09-13-20
De: Tom Hopkins
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How to Master the Art of Selling
- De: Tom Hopkins
- Narrado por: Bill Foote
- Duración: 15 h y 28 m
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You're in sales. Whether you call it persuasion or sharing, it all boils down to the same thing: Your aim is to get other people to accept you, your product, or your idea. Within this audiobook are hundreds of ideas and essential sales phrases for doing just that. Tom Hopkins is unique in that he won't teach you any strategy that he hasn't proven to work successfully in real-life selling situations.
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WHAT TO DO, HOW TO DO IT AND WHY TO DO IT
- De Oscar en 12-08-17
De: Tom Hopkins
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The Gentle Art of Persuasion
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- Duración: 3 h y 45 m
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How often do you find yourself feeling unsuccessful getting your point across? Did you know that up to 98 percent of your success in life depends on your success in conversations? With this twelve-session audio and workbook program, you will learn the basic persuasion skills needed to help others achieve more in their lives, sell your values to your children, and move products.
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Great review of the Art of Selling
- De Elena Merchand en 04-25-15
De: Tom Hopkins
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Becoming a Sales Pro: The Best of Tom Hopkins
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- Duración: 5 h
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You want to be in the top percentage of income-earners in your company. In order to do that, you need to learn what the top pros know and how they work. Master sales trainer Tom Hopkins has been building sales champions for years. Learn how to handle normal sales stress factors, how to communicate better with your clients, overcome objections, and close more sales by using the right words and phrases. This nine-part audio series can help you learn and utilize the skills necessary to push yourself and others to the top of the business ladder.
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From 0 to Champion in 21 days
- De Connie en 04-29-11
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Low Profile Selling
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- Duración: 4 h y 19 m
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Today’s customers are better educated and more sophisticated than ever before. To keep a competitive edge in the market, salespeople have learned that a "low profile selling" style and exceptional service are what gets prospects' attention. However, it's Tom's techniques that will eventually turn those prospects into clients.
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low profile success
- De Rodney Quist en 03-12-20
De: Tom Hopkins
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16 Power Closes
- How to Hear More of the Sweet Sound of "YES"
- De: Tom Hopkins
- Narrado por: Virtual Voice
- Duración: 2 h y 15 m
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ATTENTION SALES REPS: What's that beautiful sound you hear? Is it the babbling of a clear, cold brook? Is it the laughter of an innocent child? Is it the tender refrain of a meadowlark? No! It's the sweet sound of "YES" - the sweetest sound in sales! Learn how to smoothly create an abundance of closing opportunities and get more Yesses than ever before. The hallmark of every master closer is knowing several ways to close deals. Now you can know just when to act, when to hold back, and exactly when to close. Learning this one simple approach means you'll be able to close more sales in less ...
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- De: Tom Hopkins
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Whether you're in sales, interact with people on a regular basis in your profession, or you just want to be more persuasive, the single most important thing you can do is to learn how to sell. Imagine knowing the words, techniques, closes, and tactics of the top 5% of salespeople in America. If you had this insight, you could radically change your life, explode your income, and live the life of your dreams...and there’s no one more qualified to teach you those skills than Tom Hopkins, the builder of sales champions.
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The Book did not read to the end!
- De Felix en 09-13-20
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How to Master the Art of Selling Financial Services
- De: Tom Hopkins
- Narrado por: Tom Hopkins
- Duración: 3 h y 48 m
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Whether you're a financial services expert or novice, you understand the business. You've worked hard to gain your product knowledge. You study industry trends. But do you know how to talk to clients so they'll listen? The How to Master the Art of Selling Financial Services live audio seminar shows you how to gain the trust of others quickly and get them to like you, take your advice, and become long-term clients, which is the foundation for every successful business.
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better stuff for free on YouTube from
- De milos Vranic en 08-10-17
De: Tom Hopkins
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Selling in Tough Times
- Secrets to Selling When No One Is Buying
- De: Tom Hopkins
- Narrado por: Tom Hopkins
- Duración: 7 h y 10 m
- Versión completa
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We've all heard it before: when times are tough, go back to the basics. It seems simple, but the reality is that in good times, many of us let some of the most important principles of selling go by the wayside, which leaves us scrambling when a downturn hits. That's why world-renowned sales expert Tom Hopkins is here to remind us that challenges are a constant aspect of selling and that the key to success is to keep your attitude positive and to never stop striving for excellence.
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Just Ok
- De Russell en 09-05-10
De: Tom Hopkins
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The Language of Sales
- The Art and Science of Sales Communication
- De: Tom Hopkins, Andrew Eilers
- Narrado por: Bill Foote
- Duración: 5 h y 26 m
- Versión completa
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Have you ever wondered why it’s so easy to talk with some people and not with others? It’s simple - you speak the same language! This doesn’t mean that you both speak English or have a similar dialect. It means that you connect with them on some level. In selling, building trusting relationships is all about understanding people who are different from you and being flexible enough in your communication skills to relate to them. This is a learned skill!
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Good listening
- De ECampos en 11-16-20
De: Tom Hopkins, y otros
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The Academy of Master Closing
- De: Made for Success
- Narrado por: Tom Hopkins
- Duración: 7 h y 45 m
- Versión completa
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Want to know the secret to putting more cash in your bank account? Take any two salespeople from the same company. Even if both are nearly identical in training, motivation, and initiative, it can almost always be predicted which one will sell more and make more money. All things nearly equal, the salesperson who knows more closes and how to read buying signs (and knows when to deliver them) wins the business virtually every time. Period.
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Timeless and priceless
- De Hermanubis en 10-28-24
De: Made for Success
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Sell It Today, Sell It Now
- Mastering the Art of the One-Call Close
- De: Tom Hopkins, Pat Leiby
- Narrado por: Tom Hopkins
- Duración: 4 h y 38 m
- Versión completa
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Have you discovered the power of the one-call close? Sell It Today, Sell It Now, an audio seminar by sales champion Tom Hopkins, is a supplemental training program that compliments the Sell It Today, Sell It Now book. This audio program, along with the accompanying workbook, is your ultimate reference guide to planning and perfecting the art of the one-call close.
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great audio
- De Leandro en 09-23-16
De: Tom Hopkins, y otros
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Exactly What to Say
- The Magic Words for Influence and Impact
- De: Phil M. Jones
- Narrado por: Phil M. Jones
- Duración: 1 h y 14 m
- Versión completa
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Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over 50 countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.
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Handful of Good Scripts
- De A. Yoshida en 05-28-18
De: Phil M. Jones
Lo que los oyentes dicen sobre When Buyers Say No
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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- ANTHONY BREAUX
- 12-02-20
"Rapport" pronunciation
The narrator's unusual pronunciation of the word "rapport" was very distracting. This well-written book presents a logical step by step progression to follow upon meeting resistance from a potential buyer.
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- Kirby H.
- 08-06-22
Recommended
I'm a sales manager for ADT. Doing both commercial and residential. I read alot, I will definitely add this to the mandatory sales training books to our team.
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- Megan Humphries
- 09-29-15
Good listen!
Working in inside sales, this book pertains mostly to outside sales positions, but there is good information I can use during calls.
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esto le resultó útil a 2 personas
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- Jeffrey
- 04-29-17
An audiobook you have to listen to multiple times
If you could sum up When Buyers Say No in three words, what would they be?
Keep hitting replay
What other book might you compare When Buyers Say No to and why?
I think this is the true sequel to How to master the art of selling by the same author.
Which scene was your favorite?
I appreciated how we should keep our mouths closed
Was there a moment in the book that particularly moved you?
Towards the end when I told myself I can do this
Any additional comments?
The reader was very good but I missed hearing Tommy Boy Hopkins himself and the intro from J. Douglas Edwards that How to Master provided. However the reader is very good
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esto le resultó útil a 3 personas
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- Beth
- 09-05-18
USeful and easy to listen to
This book is Well written with many useful and specific examples. I enjoyed the way it help retrain my green and in bed selling strategy.
I was also incredibly pleased at the authors intentional use of male and female pronouns pause.
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- RM
- 02-03-19
Tom is a LEGEND!
This is extremely true to life, when it comes to sales scenarios. This is pure gold, and I'll review it again as it always seems to help me grow my sales and closing ratio. It's easier to win, with a smooth and confident sales mentor like Tom. A+!
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esto le resultó útil a 1 persona
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- William Hernandez
- 03-06-15
needs more conviction
sorry tom, nothing like adding ur own personal conviction to what u teach!
narrate ur audio books
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esto le resultó útil a 2 personas
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- Anonymous User
- 01-02-19
hard to listen for long periods
For me it was very hard to listen too. always felt drained after 30 minutes.
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