The Startup of You (Revised and Updated)

Adapt, Take Risks, Grow Your Network, and Transform Your Career

De: Reid Hoffman, Ben Casnocha

Narrado por: Dan Bittner

The groundbreaking #1 New York Times bestseller that taught a generation how to transform their careers—now in a revised and updated edition

“A profound book about self-determination and self-realization.”—Senator Cory Booker

“The Startup of You is crammed with insights and strategies to help each of us create the work life we want.”—Gretchen Rubin, author of The Happiness Project

In this invaluable book, LinkedIn co-founder Reid Hoffman and venture capitalist Ben Casnocha show how to accelerate your career in today’s competitive world. The key is to manage your career as if it were a startup business: a living, breathing, growing startup of you.

Why? Startups—and the entrepreneurs who run them—are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage.

These are the very same skills professionals need to get ahead today.

This book isn’t about cover letters or résumés. Instead, you will learn the best practices of the most successful startups and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, stitch together multiple gigs in a portfolio career, or are launching your own venture, you need to know how to

• Adapt your career plans as pandemics rage and technologies upend industries
• Develop a competitive advantage so that you stand out from others at work
• Strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships
• Engineer serendipity that produces life-changing career opportunities
• Take proactive risks to become more resilient to industry tsunamis
• Tap your network for information and intelligence that help you make smarter decisions

The career landscape has changed dramatically in the decade since Hoffman and Casnocha first published this guide. In an urgent update to the frameworks that have helped hundreds of thousands of people transform their careers, this new edition of The Startup of You will teach you how to achieve your boldest professional ambitions.

©2012 Reid Hoffman, Ben Casnocha (P)2022 Random House Audio

Reseñas de la Crítica

“Hoffman and Casnocha make a number of astute observations about shifts in the world of work. . . . As well as explaining network intelligence, or why your contacts’ contacts may be the best source of leads about potential jobs . . . the book also gives numerous tips—including ones gleaned from the world of online dating—about how best to broker effective relationships.”—The Economist

“If you are starting a career, it is an excellent book for thinking through the practical issues you will face in branding yourself in what is becoming a more volatile and very different labor market.”—Tyler Cowen, Marginal Revolution

“Hoffman has pulled off something extraordinary in his book-writing debut. He has challenged a well-worn idea . . . and replaced it with something better.”—Fortune

Connected The Dots

I loved how he laid out the tested concepts and connected them together bit by bit. It is very practical. Will read it again.

inspirational

I really enjoyed the fast paced and optimistic viewpoint of this book. it was great.

more useful than the title suggests

more useful than the title suggests, very insightful and also has lots of practical action points

A life changing book

A well written and narrated book. Practical ideas, great examples and messages are crystal clear. It answered my questions on why I need to be out of my comfort zone and learn new things.

Great book on how to find what to do for work

This book is about how to decide what to do for work, and he gives a very clear and sensible method for figuring that out. Recommended, especially for people who haven't gone to work yet.

Must listen/read for business people

Depending on where you are in your career and what your goals are, you will be able to adapt the information appropriately. They write it well to make sure of that. I believe this is easily one of the top 10 must reads for entrepreneurs.

A current, well crafted, must read!

An actionable framework for success in the new economy of free agent employment. Learn to build and leverage your network where your tide can raise all boats.

Wow

This has definitely helped me open my mind on how I can utilize my skills or how to look for new ones through opportunities around me! Bravo! Great read and great book to always come back to as a refresher!

The startup of you

Very insightful and simple to implement. The principles discussed is things we know but to often forget to acted on.