Sell Yourself

How to Create, Live, and Sell a Powerful Personal Brand

De: Cindy McGovern

Narrado por: Cindy McGovern

No matter what your role or title is at work, selling is an important part of what you do—whether you're selling a product, an idea, or a new way of doing things. But before you can sell any of those things, you have to sell yourself. Creating your own personal brand—and promoting it in all you do—is essential to achieving your professional goals and getting ahead in life.

In Sell Yourself, renowned sales and leadership expert and Wall Street Journal bestselling author Dr. Cindy McGovern guides you through the process of intentionally creating, living, and selling your own personal brand.

Throughout this book, Dr. Cindy reveals the secrets to selling yourself—your vision and ideas—in a way that's thoughtful, active, and deliberate. You'll learn about how to apply the most effective selling strategies to your personal brand, and how these strategies can help you create and live a personal brand that will be easy to sell.

Sell Yourself helps you embrace the notion that that everyone sells, and anyone can sell better; especially when the idea you're selling is you. And once you believe in you, the rest of the world will, too.

©2022 Dr. Cindy McGovern (P)2022 McGraw Hill-Ascent Audio

Excellent concept

I loved the examples & information. I did feel is was very repetitive. -- I'm excited to apply the principles.

I bought the book AND then the audio version

I originally bought the book and then left for an extended business trip and forgot to pack it. So I bought the audio version, and I’m so glad I did. First, the book was personal and insightful. I wished I had read this before I bugled a dream job interview. The lessons in the book would have helped me plan and sell my brand, and differentiate myself from the other candidates. My loss. The author has a great voice, and converted me to an Audible user. I tore through the audio version in just over a day. Highly recommended to all, regardless of where you are in your professional life. I hope to hear more audiobooks from Dr. Cindy in the future.

loved it!

as a freelancer you may hate or be overwhelmed by the idea of branding. This book is for you! She makes it easy and enjoyable.

I can't think of anyone who could NOT use this book.

1. Dr Cindy is VERY experienced in her field. She's a clear communicator, and understands people as individuals and groups at a very deep level.
2. She takes language and research about personal image, reputation, integrity, personal strengths, and ambition- and turns them into applicable business tools. (Tools that REALLY DO apply to any job or personal goal. Not just sales.)
3. Dr. Cindy is effervescent and enthusiastic, and it SHOWS in her audiobook. I'm so glad she took the time to record it herself. No one could do this content the justice that she can. The whole thing reads like a conversation, or a performance- not a reading.
4. Have a notebook ready, because you're going to be taking notes, doing a lot of reflecting, and planning throughout this book.
5. I would recommend this to everyone that has personal goals of any kind, regardless of their roles or business ambition. It'll help with social awareness, mindfulness, self improvement, goal setting, being realistic with yourself, and living with integrity, and so much more.

Thanks Dr. Cindy McGovern!