Marketing Management - Copywriting - Workshops gestalten - Storytelling
Das große 4 in 1 Praxis-Buch! - Wie Sie mit dem richtigen Marketing und verkaufsorientierten Werbetexten Ihre Kunden gezielt ansprechen und überzeugen
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Marketing Management - Copywriting - Workshops gestalten - Storytelling
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Narrado por:
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Daniel Barnick
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De:
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Sebastian Wahlig
Acerca de esta escucha
MARKETING MANAGEMENT
Sie interessieren sich für Marketingmanagement, aber benötigen eine Zusammenfassung der Grundlagen, um es richtig verstehen und Möglichkeiten für sich selbst bewerten zu können? Dann ist dieser Ratgeber genau das Richtige für Sie: Intelligentes Marketingmanagement ist ein wichtiges Instrument für den Markenaufbau und nachhaltige Kundenbindung. Hier erhalten Sie einen Einstieg in das Marketingmanagement mit seinen wichtigsten Grundlagen.
COPYWRITING
Was Copywriting so besonders macht? Das wichtigste Werkzeug des Werbetexters ist und bleibt die Sprache. Mit ihrem Facettenreichtum berührt, verärgert, erfreut, belustigt, motiviert, verletzt, inspiriert sie uns in jeglichen Bereichen und Lebenslagen. Auch im Alltag sind Wörter und Phrasen omnipräsent, begleiten uns durch jegliche Situationen und sind der unumgängliche Schlüssel zu Kommunikation sowie Interaktion eines jeden Menschen.
WORKSHOPS GESTALTEN
Erinnern Sie sich mit Grausen an die unerträglich langen, schläfrigen Stunden, die Ihnen schon als Workshop verkauft wurden? Wo man vor Langeweile und Trockenheit den Staub der nicht vergehen wollenden Zeit schon in der Luft schmeckte? Jetzt können Sie es besser machen: Es ist Ihr Workshop, Ihre Bühne - reißen Sie Ihre Teilnehmer von der ersten Sekunde an mit und sorgen Sie mit Flexibilität und Elan dafür, dass sie Ihnen bis zur letzten Sekunde folgen. Sie haben Sorgen, genau das gelingt Ihnen nicht? Dann kommt mit diesem Buch die Rettung: Agile Techniken, mit denen Ihr Workshop garantiert ein Volltreffer wird!
STORYTELLING
Sie haben sicherlich bereits erkannt, dass Storytelling heute allgegenwärtig und auch aus dem Marketing kaum noch wegzudenken ist. In diesem Ratgeber erhalten Sie daher einen Überblick darüber, was Storytelling eigentlich ist und wieso es ein wichtiger Bestandteil einer erfolgreichen Marketingstrategie ist.
DAS GROßE 4 IN 1 BUCH!
©2021 Sebastian Wahlig (P)2021 Sebastian WahligRelacionado con este tema
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![Los secretos de la mente millonaria (Narración en Castellano) [Secrets of the Millionaire Mind] Audiolibro Por T. Harv](https://m.media-amazon.com/images/I/518pmcMK6SL._SL320_.jpg)
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