Guerrilla Marketing Goes Green

Winning Strategies to Improve Your Profits and Your Planet

De: Jay Levinson, Shel Horowitz

Narrado por: Erik Synnestvedt

These two masters of marketing want to pass their most powerful success strategies on to you! Learn to:

• Slash marketing costs and boost profits by making your business as green and ethical as possible
• Easily turn your customers, suppliers, and even competitors into your unofficial sales force
• Understand how to turn business acquaintances into powerful joint-venture partners
• Cut your advertising budget and build revenues using social media, traditional media, and the power of your own brain - even get paid to do your marketing
• Harness the Magic Triangle and the Abundance Principle to skyrocket to success

Find all this and much more in Guerrilla Marketing Goes Green - your road map to thrive and prosper as a green, ethical business in tough times and good times.

©2010 Jay Conrad Levinson, Shel Horowitz (P)2010 Gildan Media Corp

Reseñas de la Crítica

"A playbook for companies that want to succeed in a world where integrity and transparency trump slick slogans. This is a gem that should be required listening—not just for so-called green marketers, but for any marketer who wants to succeed in today's economy, and tomorrow's." (Joel Makower, Executive Editor, GreenBiz.com, and author, Strategies for the Green Economy)