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El arte y la ciencia de contar historias [The Art and Science of Storytelling]
Aprende a contar mejores historias en conversaciones, comunicación empresarial, liderazgo y construcción de marca
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Armani Talks
Acerca de esta escucha
El arte y la ciencia de contar historias es un libro práctico que te enseñará a contar mejores historias en conversaciones, reuniones de negocios, en puestos de liderazgo y para la creación de marcas. La Era de la Información ha terminado y ha comenzado la Era de la Narración. Adéntrate en la nueva era con la máxima confianza.
En este libro aprenderás:
- Los fundamentos de la narración.
- Cómo construir personajes cercanos y tramas convincentes.
- Utilizar las historias para establecer relaciones y crear valor.
- Cómo hacer una lluvia de ideas y crear otras nuevas.
- Cómo utilizar el pensamiento sistémico y las emociones para influir en la percepción.
- Fórmulas eficaces para crear infinidad de contenidos.
- Ejercicios prácticos de storytelling para perfeccionar tus habilidades.
Please note: This audiobook is in Spanish.
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