Das ONE HOUR CHINA Buch
Das China-Business in 6 Kurzgeschichten
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Das ONE HOUR CHINA Buch
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Narrado por:
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Thomas Derksen
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Das One Hour China Buch - Ihr Wissensvorsprung für eine der dynamischsten und einflussreichsten Wirtschaftsnationen der Welt.
Mit ihrem Bestseller "The One Hour China Book" haben die renommierten China-Experten Jeffrey Towson und Lola Woetzel weltweit für Furore gesorgt. Nun haben Thomas Derksen und Damian Maib das Buch erstmals auf Deutsch herausgegeben und bieten den Hörern einen prägnanten und fundierten Einblick in die wichtigsten wirtschaftlichen Entwicklungen Chinas.
In diesem Hörbuch erfahren Sie, wie sich die chinesische Wirtschaft in den letzten Jahrzehnten rasant verändert hat und welche Trends die Zukunft dieses Marktes bestimmen werden. Anhand konkreter Beispiele und Fallstudien erläutern die Autoren, wie große Unternehmen und aufstrebende Start-ups Innovation und Wachstum in China vorantreiben und welche Rolle Technologie und Konsumverhalten dabei spielen.
Dabei vermitteln sie nicht nur Fakten, sondern auch strategische Einsichten und praktische Tipps. Ideal für Führungskräfte, Investoren, Unternehmer und alle, die Chinas Chancen und Herausforderungen besser verstehen möchten.
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