Critical Business Skills for Success

De: The Great Courses, Clinton O. Longenecker, Eric Sussman, Michael A. Roberto, Ryan Hamilton

Narrado por: Clinton O. Longenecker, Eric Sussman, Michael A. Roberto, Ryan Hamilton

What does it take to reach success in business - the kind of success that lasts? How do you set yourself apart from competitors or venture out into different markets? What does it take to develop streamlined processes, become a stronger team leader, and work your way up the corporate ladder?

It all comes down to a solid grasp of the fundamentals of business taught to MBA students in many of the world's most prestigious business schools. This fascinating 60-lecture course is designed to give you just that kind of comprehensive, accessible introduction. Here in one place is an authoritative guide to the five key disciplines that everyone, entry-level employees and CEOs alike, needs to master in order to reap rewards in today's complex 21st-century marketplace.

Bringing together five prestigious and renowned business professors, each 12-lecture part is a detailed look at a particular skill: strategy, operations, finance and accounting, organizational behavior, and marketing. In exploring each skill, you'll learn about everything from key terms and methodologies to research-backed strategies and case studies involving some of the world's most influential companies. You'll come away with a well-rounded education you can use to more firmly establish your own successful path in the business world. Bringing the MBA experience to you, Critical Business Skills for Success demystifies the secrets of business and provides illuminating, empowering insights that will help you achieve your goals.

The complete list of lecturers includes Professor Thomas J. Goldsby, PhD.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.

©2015 The Great Courses (P)2015 The Teaching Company, LLC

Terrific Business Overview

Always impressed by the quality of the Great Courses offerings. This course is multiple courses in one touching in key areas in business. Many eye opening insights. A great place to start for those without a business degree that are running a business or are thinking about starting one.

Exceptional Series

I was pleasantly surprised at how good this series was. Honestly, I bought the title because I wanted to learn more about business and I had a credit to burn. When I started listening, I couldn't stop. Not only is the advice relevant, well thought out and useful... it is presented by well rehearsed experts in the field. Each of the speakers are very well spoken and entertaining. I found myself rewinding and even taking notes. Complex ideas are presented clearly and completely explained. I'm very happy with this series and plan to listen to it often.

Accelerated MBA.

love it from beginning to end. A "must" for every student or entrepreneur. Very informative.

Brilliant

This book is long... but it has made me very rich with Knowledge. A must read for all.

Excellent

Outstanding,you can learn so much, excellent containt, great professor, well worth your time and money.
Strongly recommended it.

Excellent!

This felt like an MBA performance. I learned a ton, rounded out my experience - it is a must read/listen for anyone in management.

great introduction to business!

this is a set of 60 thirty minute lectures on the basics of business. having owned a business that didn't go well but working out so many of my own problems, I found that I had tried a lot of things right, just by solving problems, but I also learned a lot, too. how to systematically evaluate a new business venture or research the market for a new product. there was a lot of good stuff. there's three different sets of lectures each presented by a different teacher. my favorite by far was the marketing lectures. they were worth listening to all the others to get those at the end.

Good teaching and complete concepts

While not a complete course on marketing, this book gives a fair amount of knowledge on basic concepts, and principles. Enjoyed learning from these teachers and will probably seek out the teaching of each.

Condensed Business Degree

There is so much information in packed into this course plus the teacher is funny!

excellent comprehensive beginning to understanding

. this is a very good beginning to discover what you should know when you go into the nuts and bolts of marketing