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Creer, crear, crecer [Believe, Create, Grow]
Memorias de un publicista [Memoirs of a Publicist]
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Narrado por:
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Carlos Alazraki
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Erik Trujillo
Acerca de esta escucha
La historia de Carlos Alazraki está asociada al desarrollo de la publicidad en México. Tanto en la iniciativa privada como en su controvertida incursión en el marketing político, sus campañas han generado la admiración de muchos pero también el odio de quienes no concuerdan con sus ideas.
Polémico siempre, Alazraki expone en estas páginas su origen familiar, sus estudios truncados, los inicios de la televisión mexicana y de su carrera profesional con la agencia de publicidad. Asimismo narra su acercamiento a la política en las campañas de Ernesto Zedillo, Luis Donaldo Colosio y Roberto Madrazo; sus grandes decepciones al respecto; el regreso a los medios de comunicación y el reto que enfrenta su firma: renovarse o morir.
Nota del Autor: También ya está disponible en formato Viubuk para que lo puedas leer y escuchar de manera simultánea, y encuentres ese valor agregado en tu audiolibro. ¡Sólo ingresa Viubux en tu navegador y listo!
Please note: This audiobook is in Spanish.
©2023 SBI SOUND BY IMAGE S.A de C.V (P)2023 SBI Media Publishing & DistributionRelacionado con este tema
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