#007 - The Most Popular Promotional Products (Ranked)! 🏆🎁

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In this episode of Promotion Playbook, host Pascal and co-host Will dive into the world of promotional products, specifically ranking the best and worst items that clients are requesting. They explore the enduring popularity of low-cost, entry-level products, such as pens and notebooks, highlighting their usability in settings like networking events and conferences. Pascal emphasizes that these products offer repeated exposure for brands, making them valuable marketing tools. The discussion also includes insights into how to effectively incorporate promotional products into marketing strategies and the importance of context in choosing the right items.

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Timestamps:

00:00:00 - Introduction

00:01:00 - Ranking Promo Products: Overview

00:01:45 - Tech Products: Pros and Cons

00:05:20 - Apparel: Insights and Rankings

00:08:30 - Bags: Versatility and Usability

00:10:50 - Pens: Traditional Promo Item

00:12:50 - Water Bottles: High Usability

00:15:50 - Notebooks: Versatile Branding Tool

00:18:40 - Headwear: Brand Exposure and Limitations

00:20:50 - Keychains: Low-Cost Versatility

00:22:40 - Coffee Mugs: Usability and Branding

00:24:00 - Outdoor Sports Equipment: Unique Exposure

00:25:30 - Ranking Summary and Conclusion