Amazon Unbound

De: Brad Stone

Narrado por: Pete Larkin

'Innumerable gems . . . by one of the company's most astute observers' - Economist

THE UNVARNISHED PICTURE OF AMAZON’S UNPRECEDENTED GROWTH AND ITS BILLIONAIRE FOUNDER, JEFF BEZOS

Almost ten years ago, Bloomberg journalist Brad Stone captured the rise of Amazon in his bestseller The Everything Store. Since then, Amazon has expanded exponentially, disrupting countless industries while its valuation has soared to well over a trillion dollars. We now live in a world run, supplied and controlled by Amazon and its founder.

In Amazon Unbound, Stone presents a vividly drawn portrait of how a retail upstart became one of the most powerful and feared entities in the global economy. With unparalleled access to current and former executives, employees and critics, he shows how seismic changes inside the company led to dramatic innovations, as well as to missteps that turned public sentiment against the company.

Authoritative, timely and revelatory, Amazon Unbound is the definitive account of a man and company we couldn’t imagine modern life without.

©2021 Brad Stone (P)2021 Simon & Schuster Audio

A relevant and worthwhile sequel

Thanks to Brad Stone for another well researched interesting story, this time of the most recent Amazon years. Great narration from Pete Larkin. At times great audiobooks are undermined by the narrator, but in this case Pete Larkin’s emphasis, intonation and emotional synchronization with the content enhanced the experience.

Did it need to be so long

Really enjoyed it. Lots of insights, great quality insights… just felt about an hour too long

Simple story of Amazon

Amazon Unbound is a simple but nitid description of Jeff Bezos's Amazon empire, one of the richest companies ever created in history. The book covers Bezos's ascent to power from his early days of as a technological innovator to the most recent achievement in the world of business and management.
As Amazon is one the biggest company worldwide, I was interested to understand how Amazon and Bezos have become so influential and valuable. Amazon is s multinational retail company that does not produce anything - apart from few things called Amazon Basics. It has become famous for its capabilities in organisation - some would say also exploitation - of the online retail business without creating any specific products apart from Alexa.
As I "read" this book as an Audiobook I found it quite pleasant to read. However, if I had listened to it as an Audiobook, I would have not gotten this work. Through this work, It was interesting to understand how Amazon and Bezos's lives achieved this incredible importance but I also believe that most of this information is already known to the general public through articles in journals and newspapers.